Effective Sales

Professional Certificate in Effective Sales

Professional Certificate in Effective Sales

Classroom or Online Program


6 months


UCR Extension

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Whether pitching yourself to land that dream job, or talking up the next latest and greatest product or service to a potential buyer, the ability to convey your desired message in an effective manner, is an invaluable skill to have. Our Professional Certificate in Professional Sales provides the techniques, tactics, and networking skills needed to rise to the occasion and seal the deal! Courses focus on the many facets of professional selling, preparing newbies for a successful career, and seasoned professionals for re-energizing, learning new trends, and boosting commissions.

Designed For

Individuals wishing to enter the professional sales industry, or experienced sales professionals who want to upskill and improve:

  • Independent sales agents/insurance
  • Retail representatives/managers
  • District or regional sales managers
  • Pharmaceutical sales representatives
  • Sports sales/account executives
  • IT sales and other specialty industries
  • Wealth management advisors

What You'll Learn

  • How to identify sales tools and strategies and assess their impact in a real-world environment
  • Methods to assess the dynamics of selling products or services
  • Ways to apply key sales concepts, and how they specifically relate to their chosen industry
  • Best practices for demonstrating effective negotiation skills
  • Different types of closing techniques
  • How to analyze market research, interpret company results, and identify potential changes within a company

What You Can Do With This Certificate

Positions are available in private companies, firms, corporations, government, or nonprofit organizations in a variety of industries all over the world. They might include:

  • Sales Manager/Director/Representative/Coordinator/Assistant (Area, Territory, District, National or Regional)
  • Medical Sales Representative
  • Account Executive/Advisor/Group Sales/Events
  • Business Development Manager
  • Inside Sales Person
  • Community Marketing Coordinator
  • Brand Ambassador
  • Industry Representative

Earning This Certificate

Prior to enrolling, please ensure that you meet the following minimum requirements:

  • High school education or equivalent

For more information, see How to Earn a Certificate.

Real People. Real Results.

“My experience at UCR Extension was great. My instructors worked in industry, not just academics, and were able to share real-world scenarios for the assignments we were learning and participating in. I took real-time experiences back to the office, and implemented the new knowledge immediately.”

Tracy Trettin

Administrative Operations Manager
UCR School of Medicine
Riverside, Ca

Earning the Certificate

For more information see How to Earn a Certificate

Certificate Courses

Our certificate programs are designed to be flexible, allowing you the option to take just a few courses or to earn the complete certificate. If choosing to complete the certificate, we recommend you get the most out of your experience by following the suggested completion path below.

Quarter 1

Essentials of Professional Sales

MGT X432

3 units

Sales Skills and Strategies

MGT X432.1

3 units

Sales and Marketing Collaboration

MGT X432.2

3 units

Negotiating and Closing to Win Sales

MGT X432.3

3 units

Instructor Spotlight

“This program will sharpen and enhance the skills of both new and seasoned members of the salesforce. I'll show you how to develop and maintain long-term client relationships, and how to be the provider of choice for repeated transactional business. You'll learn how to turn high-pressure sales meetings into productive conversations that will leave all parties satisfied.”

Jeremiah Smith, M.A.

UCR Extension
Riverside, Ca

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